It's Official: ProElite Acquires ICON Sport

[NWOWolfpack]

FOR IMMEDIATE RELEASE

PROELITE ACQUIRES
ONE OF MMA'S ORIGINAL PROMOTERS,
ICON SPORT OF HAWAII

Founding MMA Brand Will Be Showcased
Under ProElite’s Global Live Events Division
Honolulu (Dec. 15, 2007) – Sensational news for Mixed Martial Arts fans in Hawaii. ICON Sport, Hawaii’s original MMA brand and leader since 1995, is about to get bigger – and better. ProElite, Inc. [PELE.PK], an entertainment and media company dedicated to producing world-class MMA events, today announced the acquisition of ICON Sport, Hawaii’s first and most lucrative MMA organization. The formal announcement of the new partnership was made by Gary Shaw, President of EliteXC, the respected live fight division of Los Angeles, Calif.-based ProElite, Inc.
“This is an exciting day for all of our organizations, but the biggest
winners will be fans in Hawaii,’’ Shaw said. “In a short span of 12 months, EliteXC has already got the well-deserved reputation for staging sensational fights with the world’s top fighters.

“With the acquisition of ICON Sport, ProElite and EliteXC continue to
establish itself as the fast-growing, premier MMA organization in the world. I look forward to developing Hawaii as the next stronghold in MMA. “ProElite’s partnership will help secure ICON’s foothold in Hawaii’s
dominance in MMA, as well as provide the resources needed to expand the company’s operations into an international fight brand.”
ICON’s vision is to provide a foundation that nurtures the original spirit
of martial arts in its students, as evidenced in the feng shui designed
interior of the school, and develop the next wave of MMA greats in this worldwide sport. “From day one we have discovered the raw talent that make up Hawaiian MMA in Kaleo Kwan, Kala Kalohe Hose, Mark Oshiro, and Hawaiian trained EliteXC Lightweight Champion KJ Noons,’’ ICON’s ” T.J. Thompson said . “ICON [formerly SuperBrawl] also began the career path for greats such as Frank Shamrock, Vitor Belfort, Matt Hughes, Rich Franklin, Tim Sylvia, Robbie Lawler, Mayhem Miller, Frank Trigg and Takanori Gomi.

“Hawaii grows warriors and will continue to give rise to MMA’s future
champions”. About ProElite, Inc. (http://www.proeliteinc.com <http://www.proeliteinc.com/> )
ProElite, Inc. delivers the most exciting entertainment experience in the
world of mixed martial arts (MMA) with live arena-based entertainment events, cable television programming on Showtime Networks and community-driven interactive broadband entertainment via the Internet. ProElite embraces MMA with the highest levels of honor, integrity, discipline and self-esteem, all the while remaining inclusive for fighters, fans and schools. ProElite’s live fight division, EliteXC, delivers spectacular live MMA fight events that showcase the world’s top fighters [elitexc.com]. ProElite’s interactive business, ProElite.com, capitalizes on the growing popularity of the sport of mixed martial arts by building a community of mixed martial arts enthusiasts. In addition to streaming the most exciting live fights to the web, ProElite expands the fan base of the sport by providing a comprehensive set of online social networking tools for fans, fighters and organizations. ProElite.com – Empowering
the Fight Community TM.
About ICON Sport (http://www.iconepic.proelite.com)
ICON Sport (ICON) is the original MMA promoter in Hawaii originally branded as SuperBrawl. ICON Sport is a full-service athlete management and sports marketing firm specializing in the Olympic and Action Sports markets.

[TheBrokenVow]

Wow I'm surprised they just did a press release on this... this is very old news haha